Judge Profile

Jo Bird
Business Manager
AllenDay Recruitment

Jo Bird has dedicated over twenty-two years of her working career to AllenDay Recruitment and its award-winning sister company, Morestaff in Dunstable. As the Business Manager, Jo is responsible for overseeing the business strategy, operations and business development for both businesses and maximising all opportunities for growth and change. Jo has been an instrumental part in the continued success of both companies and is the driving force behind implementing new ideas and innovation in order to remain competitive to the growing number of competitors within the industry.

After graduating from Birmingham City University with a degree in HR and Business, Jo spent two years travelling the world exploring destinations including Australia, America and Thailand. In her spare time, Jo is a keen home baker and well known for creating a delicious Victoria Sponge cake which is a winner for all of the team within the office. Jo is thrilled to be joining the judging panel at this year’s SME awards and is looking forward to celebrating and showcasing the success of local businesses.